About The Design Process
What is the primary
goal of a company website?
Every company has a unique set of objectives for their
website, and their customers have very specific needs too. The primary goal of a
web design firm is to effectively merge those two perspectives together. Imbalances
are bad enough, but one without the other just won’t work. You can expect us to
thoroughly review the needs of your company and its customers before recommending
a path to follow. Just what exactly is custom web design? There are two basic types of
websites: template-based and custom sites. Each choice has it own unique benefits. A new company,
without a lot of startup capital, can “get on the web” with a template-based site.
The template-based site will look like many other basic sites on the web, but it
will save on the design and programming cost. On the other side, a seasoned company
that is concerned with its image and seizing the best opportunities present from
the web would be best served from choosing a professional design firm to custom
build a site tailored to the company’s precise needs. Custom built sites, from true
design companies, include intuitive navigation with optimized performance. You can
also expect the best graphics and most interesting layouts available. Programming
Services specializes in building these custom websites.
What makes a successful website?
A website must first cater to the company's customers, not just the company.
Most customers despise
pop-ups, large download times, sounds that automatically play, confusing navigation
& other annoyances, yet these are often found on many sites. The general cause
is simple: companies and their web designers are trying to impress their users or
push a message at any cost. A website that does not put the customer's interest first will never realize
its maximum potential. A site must be filled with rich content that is easy to find
and delivered quickly. This is so important on the web because a user can easily
jump to another company's site that showcases the information they are searching.
We constantly strive to deliver exciting content without sacrificing what our client's
customers ultimately desire.
Website Redesigns & Makeovers
Not getting the results you want? Have you noticed that your competitor's website looks a
lot better than yours? Maybe you need a change of scenery.. new colors, more content,
better navigation. You really should change your website's design at least once a year.
The look of your site can make or break you. This is no joking matter. You have only
seconds to make that first impression.. and if it's not a good one, you've lost a
potential customer. Attention to detail and good design sense can go a long way.. and
contrary to what someone may have told you, you do not need lots of bells and whistles to
entertain your visitors. A simple, well designed site is generally the winning
combination.
Recent Milestones
JULY 26, 2007 - Programming Services, a leading innovator of proprietary software
and applications, today launched its new ASP.NET corporate website. The new site
design enables the company to communicate better externally with Customers and Corporations.
It also features a layout that presents the company's skills in various technologies
in an easy to use user interface."We've built the corporate website to reflect the
organization's unique set of skills, its hybrid model, and to make it easier for
others to keep up to date about Programming Services software," said James Marienthal,
Owner. "It is important for us as a company to communicate both with words and visual
concepts as effectively as we can."